Every reservation made through the portal is a commission that eats up part of the revenue. Every direct reservation is a full amount in the pocket of the property and the guest with whom you have direct contact. That is why two new features have appeared in the online booking system mobile-calendar: discount codes i package stays.
With them, you create your own promotions and unique stay offers – directly on your website, without intermediaries. Below we show how they work and how to use them in practice.
Discount codes – promotions on your terms
A discount code is the simplest way to reward a selected group of guests and encourage them to book on your website instead of on the portal. You create your own code, for example:. ZIMA15, The guest enters it during the online reservation and receives a discount, for example. –15%.
To whom give the code? A few tried-and-tested ideas:
- Permanent guests – thanks for the return and a reason to book directly next time.
- Recipients of the newsletter – an exclusive offer that builds a list of subscribers.
- Followers on social media – the code published on Facebook or Instagram immediately shows whether the campaign is working.
Since each action can have its own code, you can easily see which channel brought in the most reservations.
Package holidays – more than just accommodation
The package includes accommodation and additional services in one offer with one price. The guest does not buy a „room for two nights”; he/she simply gets a complete experience.
Example: Romantic weekend – 2 nights, dinner by candlelight and a spa treatment included 2,200 PLN. This offer sets the property apart from the competition and increases the value of a single reservation because you are selling services that the guest could have bought anyway – but already at the booking stage.
You can choose from packages for various occasions: a weekend getaway for two, a spa stay, a Christmas offer or a family getaway.
Ideas for winter and beyond
The combination of both tools works best: the package creates the offer, and the code gives a reason to book it right away. A few ready-made inspirations:
| Opportunity | Tool | Example |
|---|---|---|
| Black Friday | Discount code | Code for newsletter subscribers, valid for several days |
| Christmas and New Year | Package stay | Overnight stay + Christmas Eve or New Year's Eve dinner |
| Winter holidays | Package stay | Family stay with attractions for children |
| Valentine's Day | Package + code | A romantic weekend with a code for followers on Instagram |
| Dead season | Discount code | Weekly stay discount for regular guests |
How to start?
Both functions are already available in the mobile-calendar online booking system. It only takes a few minutes to prepare the first offer:
- Log in to mobile-calendar.
- Create the discount code according to the instructions: Discount codes – step by step.
- Prepare the package according to the instructions: Package holidays – step by step.
- Share the code with your guests – in the newsletter, on social media, or in a post-stay message.
Would you rather watch than read? We show both functions step by step on our YouTube channel.
What does your facility gain?
- More direct bookings thanks to attractive offers and promotions.
- Higher booking value through the sale of accommodation along with additional services.
- More ways to reach guests – from special occasions to your own promotional campaigns.
- Greater independence for sale through their own reservation system.
Do you need help with your first promotion? Our team is happy to help – write to us via the contact form.
